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Complainant Name:
The United Kingdom Tea Council Ltd

Clauses Noted: 1

Publication: The Grocer


William Gorman, Executive Chairman of The United Kingdom Tea Council Ltd (UKTC), complained that an article inaccurately made reference to tea as the number one counterfeit product on the UK market.

The magazine said that the reference to counterfeited teabags had been based on information from the Anti Counterfeiting Group (ACG), conversations with the Trading Standards authorities and articles published by the BBC. The editor acknowledged however that the ACG had since disputed the details in the article emphasising that counterfeiting was a sensitive issue for manufacturers and not a subject which it would have sought to sensationalise in any way.

The complainant said that investigation by the ACG through all the Trading Standards offices could find no evidence of counterfeited tea being sold in the UK and only one case of counterfeited tea in Scotland dating from ten years before.


The magazine published a letter from the complainant which allowed the Tea Council to address the points of concern that it had raised with the article. However, the complainant was very disappointed to note that the headline of the published letter contained a typographical error. The Tea Council agreed, nevertheless, to resolve its complaint on the basis of the published letter.

Report: 73

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