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Complainant Name:
Jane Howorth

Clauses Noted: 1

Publication: The Mail on Sunday

Complaint:

Jane Howorth, Founder of the Battery Hen Welfare Trust, complained that an article had presented a misleading and poor impression of the condition of the hens being re-homed by her charity.

Resolution:

The newspaper said the article represented the journalist’s impression of the hens on a visit to adopt some from the charity. However, the newspaper was happy to publish the following letter from the complainant setting out her response to the article:

The ex-battery hens Liz Jones collected from us in January 2008 were generally in good condition, not “covered in blood” nor “almost pecked to death” as she wrote. Her sensationalist article only illustrated how shock tactics and negative spin achieve nothing – it directly damaged farm relations resulting in the loss of thousands of ex-bats, hens we could have homed. We do not subscribe to farmer bashing. On the contrary we are staunch supporters of the UK egg industry, encouraging growth in the free range sector and preferring to see continued cage production in the UK than imports from abroad where we often have no control over welfare.

Jane Howorth
Founder
Battery Hen Welfare Trust

Report: 78



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